Questions
Questions.
The ten that come up before we start. If yours is not here, the form at the bottom reaches me directly.
What does the first thirty minutes actually cost?
Nothing, and there is no version of it that turns into an invoice. You leave with three actions whether or not anything follows.
Do you sign an NDA?
Yes, before the session if you want one. Every case on this site is anonymised for the same reason.
How long is the commitment?
Three months committed, then rolling monthly. No annual contract and no notice-period games.
What does it cost?
It depends on cadence and scope, and it is in the proposal rather than on the site. Quoting a number before I know what you need would be theatre.
Do you do the work or advise on it?
Both, depending on the package. On Growth I am in the CRM building sequences, not describing them.
Will you work with my agency?
Yes, and often the most useful thing I do is tell you which part of their scope to stop paying for.
Which markets do you know well?
Regulated Europe and Latin America best, offshore frameworks in detail, and the 133 markets profiled on this site well enough to say when I do not know.
Can you file our licence application?
No. A law firm does that better and cheaper. I decide which licence and when, and brief whoever files it.
What will you not take on?
Anything targeting unregulated markets where I would not want my name on the plan, and anything where the answer is already decided and needs endorsing.
How soon does anything move?
Something ships in the first fortnight, always. If a quarter goes by with nothing measurable, one of us has made a mistake and we should say so.
Get 3 actions
What is your biggest challenge right now?
One sentence is enough. I read these myself and reply with three actions you can take.