The strategic partner
For iGaming Online casino's Game providers Affiliate marketing
What I do for my partners
Increasing customer acquisition, retention and loyalty.
I beat benchmarks, No default playbooks.
No hollow promises.
I have succesfully led more than 20 iGaming companies. Being involved in, but not limited to: Go-to-market strategies, acquisition funnels, consumer retention strategies and increasing marketing productivity.
Services
How I make a difference
I know how to outperform the casino market by 30% resulting up to 900% in increased revenue within 3 years. My strategies have proven themselves over and over again. I can help from casino license regulation, customer acquisition and even to keeping your most loyal customers.
Managing your marketing team with an experienced external marketing manager to reduce overhead cost. I'll establish your marketing team for success by implementing digital strategies, increasing the productivity, increasing communication and automatic reports.
I increase the efficiency within internal communication. Including but not limited to: management reports, marketing reports, company statements.
I increase the efficiency of your online operations, by eliminating noise. Creating more efficient meetings, more valuable teamwork resulting in higher productivity.
With experience as a GTM consultant for nearly every niche involved within iGaming, while remaining eager to learn. When youre releasing a new product on the market, you want someone with experience, passion and proven know-how.
Using proven acquisition techniques, I can guide your marketing department to gain the right customers and maximise the LTV.
Started as a marketing manager, became a iGaming entrepreneur. Experience within: Online casino's, Game providers, Affiliate marketing, Platforms and other b2b services.
The Distance Learning MBA from Warwick Business School (WBS) ranks as the best global MBA in the world (Financial Times - 2021-2023).
Link up with me while youre at it! Ps. I might still be at ICE Barcelona. Message me on Linkedin so that we can meet-up!
The Dutch iGaming market
In 2024, the Netherlands Gambling Authority’s (Kansspelautoriteit) Market Scan reported a 21.2% surge in the total Dutch gambling market, elevating its value to €4 billion.* This is no routine spike — it’s a strategic inflection point that rewards those daring enough to seize the momentum.
Scale up your game
Increasing efficiency
Triple crown education
This isn’t just a line on my résumé; it’s a testament to my blend of solid academic rigor and hands-on market insight, ensuring my advice doesn’t just feel right—it’s built on a foundation of proven excellence.
Let’s meet face-to-face
No automated schedulers or generic booking links. I prioritize my current partners first, ensuring that when we do sit down, it’s on terms that reflect genuine commitment, not a numbers game.
