Europe
Serbia.
Regulated Data profile. Full research not written yet.
Local licensing regime exists and is enforced.
Market snapshot
- Online GGR 2026
- USD 540m
- Regulated GGR
- USD 280m
- Offshore GGR
- USD 220m
- Growth, year on year
- 8%
- CAGR
- 11%
- Channelisation
- 56%
- Mobile share
- 75%
The market
Serbia is a regulated market overseen by Uprava za igre na sreću. Online gross gaming revenue is running at USD 540m for 2026, of which USD 280m is licensed. Roughly 56% of play sits with licensed operators.
Stable framework.
This is the measured profile. A full research write-up, with the licensing route, the advertising rules, the player limits and cited sources, is not written for Serbia yet. The figures above come from the market dataset rather than from a per-country source review, so treat them as a screen rather than as a basis for a launch decision.
Get 3 actions
Weighing up Serbia?
One sentence is enough. I read these myself and reply with three actions you can take.